SKYLIST CEO Joshua Baer to Discuss Consumer Consent and Preference Management Solutions at the IAPP 2006 National Summit

AUSTIN TX - March 2, 2006 - SKYLIST, an email service provider and deliverability leader, announced today that CEO Joshua Baer will be presenting at the 2006 IAPP National Summit in Washington, DC. The presentation will take place at 1:30 p.m. ET on Thursday, March 9, 2006 in the Omni Shoreham Hotel.

Mr. Baer’s panel presentation, entitled "Getting to Yes!—Consumer Consent and Preference Management," will explore what is appropriate and what works in direct marketing from a legal, best practices and marketing stand point. Joshua will be joined on the panel by Jay Cline, CIPP and Data Privacy Officer of Carlson Company and Doris Patrick, CIPP and Consulting Services Director of Gryphon Networks. Together, they will present case studies with actual screen shots of materials used to entice customer consent for future direct marketing.

The IAPP is the world’s largest association for the privacy field. The Annual National Summit brings together the top professionals and experts in the field to share training tips, network, and offer insight and strategy. In-depth coverage of topics including identity theft and the U.S. and global legislative response, generational privacy and outsourcing will be highlighted this year’s conference.

To learn more about the IAPP National Summit, please visit https://www.privacyassociation.org.

About the Speaker:
Joshua Baer has become widely regarded as an email expert. In addition to his role as CEO of SKYLIST, he is the Chair of the Email Sender and Provider Coalition Technology Committee, and has his finger on the pulse of current hot topics such as email deliverability, emerging CRM and usability standards, and anti-spam strategy.

Joshua is a highly requested industry speaker and has been widely quoted in such publications as the New York Times and Wired Magazine. In his role with ESPC and also as a contributing analyst with Ferris Research, he has authored numerous documents and whitepapers on subjects such as authentication and reputation systems.

About SKYLIST:
Founded in 1996, SKYLIST is a top-ranked email service provider and email deliverability leader. SKYLIST StormPost, available in license and hosted-form, gives companies that rely on email marketing a distinct competitive advantage by enabling them to efficiently deliver highly targeted, optimized, and measurable opt-in email campaigns. For more information, please visit www.skylist.com.

Media Contact:
Morgan McDowell
blast! PR for SKYLIST
919-833-9975
morgan@blastpr.com